Snom Technology Steams into Poland


Snom Partners with Voipoint Poland's leader in professional and enterprise class VoIP solutions


CeBIT 2015: Snom shows IP DECT solutions for in-building mobility


CeBIT 2015: Snom shows IP DECT solutions for in-building mobility


Snom and GSMK expand collaboration to develop highly secure telephones


Snom and GSMK expand collaboration to develop highly secure telephones


snom technology strengthens expansion course with new majority shareholder HeidelbergCapital

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CEO Nadahl Shocair confirms focus on new product development and internationalisation


snom Extends Expertise to Developments in the Building Access Market

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New Partnership with TCS TürControlSysteme AG


snom Technology Names New Chief Sales Officer

Former Director of Snom France brings Sales Experience and Expertise to the Snom Executive Team


snom Updates Flagship Line of IP Phones


New D715 and D725 IP Desktop Phones


snom Delivers New Mobile DECT Business Phones And Base Station


New snom M700 DECT base station enables seamless handover, supports up to 200 M65 DECT cordless handsets, 40 base stations and 100 repeaters on the same network

Who is Snom Technology GmbH?

Founded in 1997 and headquartered in Berlin, Germany, Snom is a German multinational corporation that manufactures the world’s first and leading brand of professional and enterprise VoIP telephones. 

What makes Snom different?

Snom is a European premium brand renowned for VoIP pioneering and mass production of VoIP, engineered in Germany.

What does Snom do?

Snom designs and manufactures professional and enterprise VoIP telephones. Snom produces robust, high-quality and feature-rich business telephones designed exclusively for the trained and certified professional IT and PBX installer, and universally compatible with the leading PBX platforms.

What is at the core of Snom’s business?

Snom aims to provide you with devices that deliver high-quality communications everywhere you are. Snom wants to be at the heart of your communications, whether that's by way of your mobile phone, your desk phone, your computer or beyond.

What is the Snom go-to-market strategy?

Snom is a channel-based organisation with more than 100 distributors in 65 countries, over 25,000 registered VARs and a world class multinational team. Our channel programme is second to none and includes commercial and technical training, support with complex bids and financial packages to assist our partners.

Who are Snom’s primary clients?

Snom has more than 4 million end points installed globally. We have a very strong footprint in the small/medium business VoIP phone market with a loyal customer base providing ongoing churn in 7-8 year cycles. We are highly experienced in OEM business with blue chips, working with market leading companies such as HP and Vodafone. We also nurture long-standing partnerships with EU telecom operators of all sizes. 

Why do clients come to Snom?

Key differentiators for Snom are our extremely high standards of voice quality, our German engineered products providing reliability, resilience and remarkable RIO and the value added capabilities of Snom software – including SIP standard compliance, ease of provisioning, feature-richness and security.

How do clients benefit?

Clients benefit from a reliable and dependable product that provides a good ROI and increases staff satisfaction due to its ease of use, integration into company systems and high quality audio.

Who leads the company?

Gernot Sagl is the CEO of Snom Technology GmbH. 

What are the primary market trends influencing Snom's go-to-market strategy?

Key trends affecting Snom’s business include mobility, Unified Communications and the cloud.


Meet the people leading Snom

President of Telecommunication Products

TONG Chi Hoi


TONG Chi Hoi

President of Telecommunication Products

TONG Chi Hoi is responsible for overseeing the Branded business and ODM worldwide. Mr. TONG joined the Group in 2006.
He has over 20 years of experience in the electronics and manufacturing industry. 

Mr. TONG holds a First Class Honours Bachelor degree in Electrical and Electronics Engineering from the University of London.
He is a member of The Institution of Engineering and Technology. 

Group Financial Controller

Benny WONG Chi Keung


Benny WONG Chi Keung

Group Financial Controller

Benny WONG Chi Keung is responsible for the accounting, tax, treasury and financial functions of Telecommunication Products. Mr. WONG joined VTech in 2007 and he holds Bachelor degree in Professional Accountancy from The Chinese University of Hong Kong. He is a fellow member of Hong Kong Institute of Certified Public Accountants.

Group Chief Financial Officer

Shereen TONG Ka Hung


Shereen TONG Ka Hung

Group Chief Financial Officer

Shereen TONG Ka Hung is responsible for the Group accounting and tax, treasury and financial as well as information technology and human resources management functions. Ms. TONG joined the Group in 1994 and has held management positions in a number of areas including internal audit and financial control of the Group. 
She holds an MBA degree from Manchester Business School, UK, Master of Science degree in Information Systems from The Hong Kong Polytechnic University and Bachelor of Laws degree from Manchester Metropolitan University, UK. She is an associate member of Chartered Institute of Bankers, UK, Chartered Institute of Management Accountants, UK and a fellow member of Hong Kong Institute of Certified Public Accountants.


Gernot Sagl


Gernot Sagl


Gernot Sagl studied Business Administration at the University of Graz and has held different positions in finance, controlling, logistics and purchasing in several fields of industry.

After more than seven years in leadership roles in the Berlin-based Beta Systems Software AG, Gernot Sagl joined Snom Technology as CEO in July 2016.

Snom Corporate

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Der Sichere Wechsel zu All-IP


D3XX Series

D7XX Series

D1XX Series

Workplace Mobility

M-SC Series

M215 SC


M15 SC



C520 - WiMi


C52 - SP



A100D Headset


A100M Headset


Snom media contact

Jason Green
united communications GmbH
PR Manager